Human Driven AI
A knowledge hub for marketers who want to understand how to leverage generative AI for improved campaign performance and operational efficiencies. Hosted by award-winning marketing communications leader, Jennifer Jones-Mitchell, Human Driven AI will feature guests like AI ethicists, branding, marketing and advertising leaders, search marketing experts and more.
Human Driven AI
GAI Improves Marketing Performance: BusinessRadio Interviews Jennifer Jones-Mitchell
July 31, 2023
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Jennifer Jones-Mitchell
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Season 1
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Episode 4
Atlanta Business Radio interviewed Human Driven AI's Jennifer Jones-Mitchell on how Generative AI helps marketers automate tasks, augment skills gaps and improve campaign performance.
Discussion includes:
- What is Generative AI and how is it different from AI?
- How does it work, how does Generative AI think?
- How can marketers train Generative AI?
- What are future trends around GAI?
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